Case StudyWith Inquiry · Poland · 2026

Listening first, then asking

Poland put plant-based meals in every school. Bakamo read the argument about it, Inquiry turned the objections into a survey, and the country answered.

The film: 2 min 02Inquiry · Bakamo
10,000+
posts and comments read
1,017
Poles asked
52%
support the change, 18% oppose
14%
will say the food is poor

From 1 September 2026, every Polish school canteen serves a fully plant-based meal at least once a week, with meat limited to two days. The rules were adopted a year earlier, and the argument about them grew all summer: in the regional press in July, and on social media in August, when Kraków announced two meat-free days a week.

Inquiry and Bakamo used the case to test a way of working. Listen to what people say to each other first, including what they will not say when asked. Then ask the country, in the words people used.

Listening first

Five objections, and one thing nobody states as a position

Bakamo collected more than 10,000 posts and comments from TikTok, YouTube, Onet and X, and read them for meaning rather than counting them for sentiment. At first reading the opposition looked like one block, and it outnumbered the supporters. Read closely, it was five separate objections: that the policy is an imported ideology, that children will refuse the food and it will be thrown away, that parents will pay for meals that end up in the bin, that school kitchens cannot cook it, and that politicians would never eat what they prescribe for children.

Under every objection sat the same thing, which nobody states as a position: a shared shame about the food we give our children at school. People argue about ideology or waste. They do not say the food is bad, because that reflects on them.

  • “The food is already hopeless, and from September it gets worse.”

    i tak jest beznadziejne jedzenie teraz, to od września będzie jeszcze gorzej

    TikTok, a parent

  • “I asked fifteen school-age children whether they like school lunches. All fifteen said no. Why? Because they’re not good.”

    Instagram

  • “I wonder whether the planetary diet will reach the Sejm canteen too.”

    Ciekawe czy dieta planetarna trafi również do stołówki sejmowej.

    X, 17 August

Asking, once you know

What the street said, and how many agree

Inquiry turned the objections into survey questions, in the language people had used online, and asked 1,017 adults in its September omnibus. Three in four had heard of the change. 52% support it and 18% oppose it. The objections are held by the majority, not the fringe.

Heard online, summer 2026Asked in SeptemberAgree

Waste

“The kids won’t eat it.”

Many children will not want to eat new or unfamiliar dishes51%

Cost

“Why pay for food that ends up in the bin.”

Some parents will stop buying school lunches if their children refuse them61%

The shop next door

“They’ll go to Żabka instead.”

Children will buy unhealthy food in shops more often49%

Competence

“Can schools even cook this?”

School kitchens lack the resources and skills to prepare appealing plant-based meals39%

Trust

“Let the politicians eat it first.”

I trust schools and public institutions to implement these changes well42%

Taste

“It’s not about meat. The food is just bad.”

Success depends on taste and quality, not on whether meals contain meat57%

The unsaid, asked directly

“School food is hopeless.”

Current school meals are poor14%

Asked outright whether school meals are poor today, only 14% say yes. The feeling stays unsaid, as the reading predicted. But the concerns that grow from it are shared by most of the country, and now they are measured.

The conditions respondents set

What would make the change acceptable

  • Meals should above all be tasty and appealing to children35%
  • Meals should meet clear nutritional standards, supervised by dietitians31%
  • Parents and children should be able to choose between meals24%
  • The change should not raise the price of school meals22%
  • Evidence that children actually eat the meals and that waste does not rise21%

Respondents chose up to three conditions. Percentages are of all 1,017 respondents.

What it delivers

Because the questions came from the conversation, the answers point to action

  • 52%

    support · 18% oppose

    The argument is won.

    The case for healthier food does not need making again. The policy will be judged on what is served in the first weeks, not on the principle.

  • 61%

    expect parents to cancel

    The risk is quiet exit.

    Six in ten expect parents to stop buying lunches if children refuse the food, and half expect children to buy food in shops instead. Schools need meals children accept from the start, and a choice between meals, which parents named as their first condition.

  • 42%

    trust institutions to deliver

    Trust is lowest where delivery happens.

    Four in ten trust institutions to carry this out, and 27% of 18 to 24 year olds. Funding, recipes and training for school kitchens are where credibility is built.

How this was done

Discovery first. Measurement second.

Bakamo collected the public conversation about the new rules from TikTok, YouTube, Onet and X across the year before they took effect and read it with the Reading Machine, which places every post by what it means so that the objections, and what sits under them, rise on their own. Our researchers read every group and signed every finding.

Inquiry, a Warsaw research company, ran the questions on its omnibus survey in September 2026: 1,017 adults, representative of Poland. Percentages are of all respondents. “Agree” combines “strongly” and “somewhat”. Full tables are available on request.